Xbox is trending this week due to an interesting development in the markets as published by New York based consumer research NPD Group Inc. This is a very unusual story for us here at dayTrending.com, in that some stories are eligible to fit within the definitions of not only one category, but two. Very rarely, does one trend fit definitions for 3 or more categories.
For example, the Xbox news can be considered a direct application of science thereby fitting in the Technology section. It is a business report that affects Microsoft, Nintendo, and Sony; some pretty big corporations. And lastly it is a report on a hobby and past time with comments on the gaming culture with which we would normally ascribe to a Lifestyle and Health category. Therefore don't be dismayed if very rarely you find stories in 2 or more of dayTrending.com's categories. We like this story:
Microsoft's Xbox 360 finally caught up with the Nintendo Wii in July, outselling all other gaming consoles in the United States for the the first time since 2007. July sales doubled the prior month of June up to over 440,000 units, supposedly due to the slimmer design and Wi-Fi capabilities. Wii unit sales were basically the same as the July of 2009, at just over 250,000 units. Sony Corp.'s Playstation 3 was also up almost 75 percent to over 214,000 units, coming in third place for game consoles.
"Xbox 360 was the top-selling hardware platform for the month, driven by sales of the new slim format. The console last occupied the top sales spot when Microsoft released its 'Halo 3' exclusive title almost three years ago." said Anita Frazier, an NPD analyst commenting on the firms report.
Other portable games systems are posting large numbers but yet falling from the previous years averages. Nintendo's DS fell to just shy of 400,000 units in July. Sony's PSP, PlayStation Portable hand-held unit sold 84,000 units, almost 1/3 less than sales numbers from last year.
The slimmer design is supposedly quieter and is predecessor, and still sells for the same price, $299.99. Maybe its time to look at upgrading from that PS1 in the closet to a new console.
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